The Mission Organic 2010 website has one goal: get everyone in the country to commit to increasing their organic consumption to just ten percent of their diet––that means one item out of ten in your grocery cart will be organic, or one meal out of ten will be.

But how much good could that little change do? According to the statistics on the site, it would eliminate more than 2 million pounds of antibiotics, save 2 billion barrels of imported oil annually and restore more than 6 billion pounds of carbon to our soil––proof that small choices can have a big impact.